Oceana

Collaborated with Heidi Montag to create a fake jeans brand as a misdirect commercial that was actually a PSA for non-profit Oceana. Campaign included social posts from Heidi as well as fake paparazzi photo leaks to drum up press.

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Whopper Detour Mass Mutual Doctors of the World Nivea AARP Unibet Lincoln Financial BK Cafe AXA FDA The Real Cost Amazon Volkswagen Captain Morgan Oceana